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Gone are the days where a website was a 'nice-to-have'. It's 2018 and, whatever your business type, a great online presence is essential.
There's an abundance of template websites you can buy online, and populate yourself. You might even find that some website agencies will use a template (possibly without you knowing) to provide you with a low cost solution. This can be great for a budget project but there are definitely some crucial setbacks you need to consider.
Whether you like it or not, the world now revolves around the internet, and that's why successful companies invest in great websites. You need to dig deep into understanding who your users are, their needs, and how they want to use your website in order to succeed. This will likely cost you more than a template website, but in turn, you'll see that money back (and more) in the business you attract with increased conversions.
Here's our infographic which explores some major issues with template sites:
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